The first marketing training breakfast from the Internet ASAP series is behind us. It took place in Nowy Sącz at the Ibis Style hotel. The first conference organized in this city by the Abanana agency, under the slogan “How to sell well, that is about building a brand on the Internet and not only”, aroused the interest of many people.
The event was attended by representatives of business – large and small companies, to explore the secrets of marketing and expand their practical knowledge in this field. As the field is extensive, based on research and firmly embedded in the realities of the market, several speakers undertook the education of those interested: Łukasz Wołek, the owner of the Abanana agency, introduced the participants to the idea of Facebook and Instagram, and explained what to do to ensure communication with clients. was effective; Hubert Wydrych from Head of Product Unamo Social Media discussed the issues of Internet monitoring, pointed to the possibility of tracking not only your own actions on social networks, but also potential customers and competitors; Jakub Kozioł, vice-president of PROIDEA and Andrzej Targosz, president of Eventory, presented the benefits of organizing events and using tools that can be used to collect data at concerts, conferences and other events gathering numerous recipients of companies’ activities.
– Organizing Internet ASAP in Nowy Sącz was a good move due to the lack of similar events in this city, which translated into the interest in our conference by companies such as Fakro, Newag, Szubryt etc. We hope that the next editions will be equally engaging – he said Łukasz Wołek. – It was great that many people joined the conversation during the discussion panel – it always builds the speaker, as he sees that the participants listened to him and can share their observations. It is often a way to collect feedback – added Hubert Wydrych. – We are glad that we got involved in this edition of Internet ASAP. Conferences for marketers should also take place in smaller cities, so that local specialists do not have to travel all over the country – noted the speakers dealing with events – Jakub Kozioł and Andrzej Targosz.
After the meeting, an evaluation questionnaire was conducted among the participants. The greatest advantages of the conference were: interesting topics, location of the meeting, innovative solutions and the willingness to exchange experiences.
The next meetings will be held on May 31 in Katowice and on June 7 in Kielce. More information: www.eura7.click/sniadanie9.